Score model
How GoWeb scores websites
GoWeb evaluates the rendered website experience using visible signals such as structure, clarity, navigation, mobile behavior, hierarchy, and basic usability or accessibility indicators. The score is designed to help teams see where a page may feel confusing before visitors leave.
What the score means
The score is a diagnostic signal. It helps identify friction in the page experience, especially when the structure, copy, navigation, or visual priority makes a page harder to understand than it needs to be.
It is not a legal accessibility certification, and it is not a promise of traffic, conversion, revenue, or any other business performance. The most useful interpretation combines GoWeb findings with analytics, customer conversations, support feedback, and real user testing.
GoWeb is a diagnostic signal, not a legal certification or a guarantee of business performance.
The score scale
The scale is intentionally compact. A higher score usually means the rendered page gives visitors a clearer path through the content and the intended action.
| Range | Meaning |
|---|---|
| 90-100 | ExcellentClear, structured, and highly user-friendly. |
| 80-89 | StrongPerforms well overall, with a few opportunities to improve clarity or conversion. |
| 70-79 | GoodUsable and understandable, but noticeable issues may affect some visitors. |
| 60-69 | Needs WorkSeveral structure, clarity, or usability issues may create friction for visitors. |
| 0-59 | CriticalHigh risk of confusing visitors or losing them before they complete key actions. |
What GoWeb checks
GoWeb looks at the page as it is rendered, not just as source code. That means the analysis can account for visible layout, content priority, repeated distractions, missing cues, and practical issues that shape the first visitor impression.
- Page structure
- Navigation clarity
- CTA visibility
- Visual hierarchy
- Mobile layout risk
- Readability and accessibility signals
- Rendered-page issues
How to read your report
Start with the overall score to understand the broad health of the page, then move into category scores to see which areas shaped the result. The individual issues explain the friction GoWeb detected, while evidence and screenshots help connect the finding to the rendered page state.
Recommendations should be read as practical next steps. A strong report is not only a list of problems; it should help you decide what to clarify, simplify, test, or remove so the page becomes easier for real visitors to use.
Next step